Fellow Whitetail Addicts:

 In 1998 I had my first magazine article published in North American Whitetail magazine, and since that time, have had dozens of articles published in numerous whitetail and bowhunting publications. I don’t claim to be an expert, or any smarter than the next guy; instead I just live and breathe monster whitetails with a passion that few others can even comprehend. I don’t travel across North America going on guided hunts, instead choosing to do most of my hunting close to home in the real world. Most of the properties that I hunt are accessed by simply knocking on doors and asking for permission. I base my writings on these “real-world” experiences which the majority of other hunters can relate to. Somewhere along the way I seemed to gather a following of fellow whitetail hunters who appreciate and enjoy my “tell-it-like-it-is” writing style and “down-to-earth” attitude. It seems the hunting community has grown tired of the self-proclaimed experts who are not even hunting in the “real-world”, yet want to tell the rest of us how to do it as they pass along unproven theories and try to sell us junk products. Because of the urging from a lot of you, I wrote and self-published my first deer-hunting book in 2005. In a little more than a year the first printing sold out, and we are now selling books from the second printing. I started this website primarily as a way to sell my book online, but things have grown a bit since then. It seems as if I get requests on an almost daily basis from hunters who are seeking my advice on specific deer hunting gear and equipment or who want to consult with me on their own hunting properties. Those requests prompted me to start selling hunting products that I use and believe in, as well as do a limited number of whitetail management and habitat consultations. I have no plans to ever sell a lot of products, but instead plan to stick with those few quality products that I believe in and routinely use in my quest for monster whitetails. Rest assured that before I sell any product, I give it a thorough testing in the “real-world”. Thank you for your past support and kind words regarding my past writings, and I sincerely hope that this fall you realize the dream of wrapping your hands around the antlers of a monster buck! 

Good Hunting,
Don Higgins